Company Health and Wellness Programs: Integration of employer and Community Resources

Worksites do not exist in a vacuum. They are part and parcel of the community in which they are  located. Successful corporate administrators are cognizant of the need for positive community relations  and should do what is necessary to promote good will. What better way to bridge relationships than by  utilizing existing community Company Health and Wellness Program services and initiatives whenever  possible (e.g., voluntary, private and public health agencies) and offering health related services  back to the community. Since the community is also the home of the worker, an effective mode of health  promotion is through programming directed at the larger community. Sponsorship of community related  health fairs is one example more are listed below.

• Encourages worker/employer involvement in the community
  Blood drives
  Sponsorship of fund raising for community schools and social services
  Community recycling initiatives
  Youth league sports sponsorship
  Job training initiatives
• Public relations and media initiatives advertising a healthy employer image, employer newsletters and press releases on health issues to local media
• Environmentally sound use of waste disposal and community resources